We understand that the importance of e-learning course design for the success of the CLIENT e-learning project. Therefore we would like to recommend the best e-learning instructional design methodology to THE CLIENT. ELearning99 has been serving multinational clients with e-learning content design consultation, such as HSBC, ING, Allianz, AIG, Mitsui Sumitomo Insurance, Mitsui Sumitomo Bank, Alcatel-Lucent, Fuji Xerox, Levi’s, Bestbuy, PepsiCo, Henkel, ICI Pants etc.
We would propose to use the following instructional design methodology to design and develop THE CLIENT’s e-Learning program:
E-learning instructional interaction is different from page-turning. E-Learning instructional interaction will positively engage learners to perform a task or take a challenge in a given context. In completing the task, the learner will be provided with learning resources, feedbacks and learning aid. The learner will master the skills required to success or learn the lessons of failure.
In the above case, the learner is required to roll his mouse over the animated to employee to hear a bit of their conversation and then drag the most immediate threat into his office for detail discussion. It’s an employee security course that employs the meaningful e-learning interaction to engage the learners into a task. In this interaction, the learner has been given a context, a challenge, learning resource and a task.
And also in the above ING compliance case, we develop a scenario in which money laundry is compared to undermining the column of a building which stands for Society. The learner is required to click the thief to check each step.
So in the e-learning design for THE CLIENT, we propose to use this method to engage your learner to learn by doing, in particular the course for the soft skill training program.
Animated presentation is often used to deliver information in an eye-catching and impressive way. Animated presentation usually developed by flash or video helps to catch the attention of a learner and arouse their passion. Animated presentation can be used in designing THE CLIENT brand history and selling skill courses.
The above case for Willis and Allianz, we used animated presentation and video clips in the courseware in order to make the content more dynamic and engaging. We propose to use this method in THE CLIENT’s leadership program, compliance, personal development and selling skills.
And some times, the knowledge is presented through a story. In the following case, the medical knowledge of diabetes is well delivered through a clinic case among two doctors and a patient. This is what we designed for Merck as a product and medical training.
Role-play is often used in softskill training particularly in selling skills. The learner will actively participate in a simulated sales meeting, negotiation or on-site sales activity. The task is to close a deal or win a negotiation. The following several cases show how we helped companies like Philips, Henkel and ICI to design the role-play e-learning courses.
In role-play simulations, a learning path is usually designed to allow the learners to make mistakes. They can learn from trying different tactics and from the feedback the course provides.
We would like propose to use role-play method to design selling skills e-learning for THE CLIENT. For example, just as we did in SPIN course or 8-step selling for Philips, we can put the learner in face of different type of customers and let them play the role to deal with them in these different scenarios. Feedback and guide will be provided as learning resources.
Learning game can be a simulation, a role play, an open-ended question or simply a game integrated with tests. We have used game widely in e-learning design by using our pre-set templates so that a complicated game can be developed in a few minutes.
The following case for AIG is a learning game course of Compliance training.
The following is a drag and drop game used in Fuji Xerox.
We propose to employ e-learning properly in THE CLIENT’s product training and selling skill e-learning design.
A learning agent is a cartoon character of a real person who plays the role of an online tutor to guide the learners throughout the course. The tutor shall provide important comments, inspire and encourage the learners to complete the learning.
In HSBC’s compliance course, we successfully draw a cartoon character basing on their real Compliance Head from HK. The cartoon character make the students smile at first and then it plays a role to really make the learning happen.
This method can be used in THE CLIENT e-learning design when the content is boring but important.